I would like to create hotel booking site similar with http://www.booking.com but no affiliate section.
I like the layout site that looks simple and easy to navigate. However, willing to have more
web.2.0 appreance.

For the hotel content, I preferred to use expedia.com Affiliate Web API service, because the data is more complete. So all data will be full up from its API.

Main points about the site :
-------------------------------------------
Must have professional looks and feel
all pages must XHTML CSS tableless optimizing
SEO Friendly url and SEO on page optimizing.
Google Map with search direction facility should be integrated
Template engine : Smarty
Object Oriented PHP