Required Business Web-site Marketing Brief
• Total Manners Logo, including Cartoon Branding with some themed options to be used in all media and print
• Web-site design (8 pages) considering something like Wix - Tudor com/Marketing Solutions Template

Timeframe:
28 April Business Logo, including cartoon (for launch of Business)
4-6 wks after Web-site design
(NB. Dates may be massaged to work in other business start up requirements)

Business Branding
Cartoon Character to be designed and included in a Trade Mark Business Logo – character may be changed/themed to suit each program, a boy and a girl (like Ronald McDonald). Ideally the subject would suit an Illustrator.
An example Total Manner’s Tweeny Tina
Total Manner’s Young Timmy
Total Manner’s Teen Timmy/Tina ( older dressed for success )
A colour theme also depicts a specific program
Total Manners (™ ® required) - Purple themed Program and purple coloured paper for take home Activity hand outs to parents.

Web-site requirements:
Leading Manners and Etiquette Educational Profile (every child must have on their resume)
Site needs to attract leads from Education Institutions and Special Interest Groups
Show Professional Image and association with credible Individuals in Etiquette and Personal Development
(showcase celebrity guest speaker)
Affiliate Sales of Learning Resources, including Free Book Offer (able to be added to/expanded on)
Secure site for payment (via Paypal) for outside school program enrolments, including protection of customer details.(Privacy Policy)
A customer referral program would be excellent/ forward link to a friend )
Site owned by Total Manners (own domain) and content able to be changed to suit future training requirements
SEO, Facebook set up and regular blog

Your feedback and recommendations for this site is welcomed and greatly appreciated.
Many thanks and I look forward to hearing from you soon.

Kindest regards,

Bizy12